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APA Members at Roundtable Discussion

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  • 1.  AI Discussion

    Posted 01-22-2024 15:07
    "How does artificial intelligence (AI) contribute to and impact various aspects of business operations, decision-making processes, and overall efficiency in today's corporate landscape?"
    ………That was created by AI, so what kinds of questions and concerns does everyone have about the use of AI in our industry? Share your thoughts here.  Don't forget to join myself and a panel of experts in our industry as we discuss these topics and answer your questions on Wednesday at the EXPO!!!


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    Megan Raymond
    Owner, Raymond's Trophy & Awards
    Bakersfield, CA
    661-323-4015
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    Netsoft Studio


  • 2.  RE: AI Discussion

    Posted 01-23-2024 09:52

    Hi Megan,  I know nothing about AI, but I see it all over in headlines and such.  I am interested to hear what others, especially the younger shop owners who know more about this, how do they plan to use it?  I am curious in our specialized and personal industry, does AI really have the ability to help with efficiency?  For me, I see the opportunity in the artwork side.  Ia m not an artist, and hunt and peck my way through CorelDraw.  If AI could help me make amazing graphics for my customers, that look like professional artist might do, than tell me more!



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    Christopher Princing
    Award & Sports Inc
    Saginaw MI
    989.793.9455
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    Netsoft Studio


  • 3.  RE: AI Discussion

    Posted 01-23-2024 10:32

    So far, we've used AI mostly in marketing - enhancing photos of products and people with cool backgrounds and such and also getting assistance with clever headlines and verbiage for newsletters. I can see us using it soon in the product design process, especially some of the custom plaques we make. There may be tools out there already we haven't discovered but I know one of our graphic artists noted that as soon as AI tools can convert bad art to good vector art, her role here will change or potentially be eliminated.

    Right now I find myself having to use two or three tools to put together and schedule some social media posts. It feels inefficient. I expect some of those inefficiencies will get ironed out as improved tools are introduced.

    I haven't yet seen AI applications for other aspects of our business operations - HR, payroll, financial management - but I suspect they are out there or are in development.

    Last night we stopped at a fast food place on our way to a meeting. When my husband walked up to the counter to place the order, the person at the counter told him they don't take orders in person anymore and directed him to a few kiosks set up at the other side of the room. That concerns me, not just for the fast food industry or potentially our industry, but for our society.



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    Judi Brown, Owner
    Tacoma Trophy
    4021 100th St SW #B, Lakewood WA 98499
    253.302.5566
    judi@tacomatrophy.com
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    Netsoft Studio


  • 4.  RE: AI Discussion

    Posted 01-23-2024 10:52

    I've been using AI to write common response templates for my emails. I then copy paste them when and where I might need them. I've done this for Order Acknowledgement, Invoices, Proofs, and I used it to help my write my about me section in my bio. Overall I've used it so far for things that most people I would assume already have in place like these templates. My company however didn't have any of these yet when I purchased last year. 



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    Harrison Duff
    Custom Craft Awards and Engraving
    Tulsa OK
    918.622.2377
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    Netsoft Studio


  • 5.  RE: AI Discussion

    Posted 01-23-2024 13:41

    I love the conversation - these are definitely all places of concern/interest to me as well. This should be a great session and I am excited to have this discussion!!!! Thank you all for the feedback :-)



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    Megan Raymond
    Owner, Raymond's Trophy & Awards
    Bakersfield, CA
    661-323-4015
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    Netsoft Studio


  • 6.  RE: AI Discussion

    Posted 01-24-2024 12:19

    Looking forward to having the conversation.  I would love to hear what tools folks are using now to implement ai.  I'll share a few tools that we use.  We've been using it for seo, artwork, marketing, blog post writing, social media, and presentations.  Hope to see many of you at the AI panel discussion!



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    Mike Westbrook
    Owner
    Mile High Laser Engraving
    Denver, CO
    720-930-4667
    info@milehighlaserengraving.com
    www.milehighlaserengraving.com
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    Netsoft Studio


  • 7.  RE: AI Discussion

    Posted 01-25-2024 09:59

    I am excited for the AI session and having further discussions about it. It is amazing how far AI has advanced and now all the hype about it. Let's see where it takes us.

     See you all at the Expo!



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    Sheila Kloski
    B B Trophy and Awards
    Clinton Township MI
    586.263.5300
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    Netsoft Studio